It can be easy to associate portrait photography with a yearly elementary school photo shoot or glammed up headshots for an aspiring model. However, headshots and portraits for nonprofits and other businesses in the bay area is becoming increasingly vital to helping agencies get a leg up in creating landing pages and social media content that clearly and attractively conveys their mission. The applications for portrait photography are endless and are increasingly used by companies and nonprofit organizations to draw visitors, donors, and community members alike, to their website.
Nonprofit organizations tend to value not only the clients and populations that they serve, but also have a very committed workforce. Having portraits of each employee on the website, along with their biography and contact information can lend a personal appeal to a nonprofit website. This recent natural light portrait shoot that we booked with a Bay Area nonprofit was evidence of the power of photography in creating a visual representation of the organization. They had struggled with low quality, poorly lit and mismatched photos of their staff and they wanted images that were consistent and captured their organizations surroundings in downtown Oakland. This nonprofit now not only has words to describe their mission, but also now has full color photos of the staff that helps this mission become a reality. Staff portraits on a website can add a personal touch to a nonprofit website as people who may be seeking help can be comforted that they will be greeted by a familiar face that they have seen on the website.
Environmental portrait photography is another aspect that we really enjoy delving into. Being able to shoot artisans at work, in their own workshops, with their own tools gives them the material to give their patrons a sneak peek at how their business functions.
Whether it is for a large nonprofit organization or a small pottery workshop, portrait photography allows companies and artisans alike to have a visual medium to share their work with the world.
Let us help you with your headshots and portraits! Fill out our contact form and let us know about your project. We can't wait to hear from you!